Pre-Suasion

by Robert B. Cialdini | June 5, 2018 | Business & Money

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4.5 stars

1544 ratings

What separates effective communicators from truly successful persuaders? With the same rigorous scientific research and accessibility that made his Influence an iconic bestseller, Robert Cialdini explains how to prepare people to be receptive to a message before they experience it. Optimal persuasion is achieved only through optimal pre-suasion. In other words, to change “minds” a pre-suader must also change “s...

More details for Pre-Suasion

  • ISBN #

    1501109804

  • Page count

    432 pages

  • Publication Date

    June 5, 2018

  • Publisher

    Simon & Schuster

  • Category

    Non-Fiction

  • Genre

    Business & Money

  • Amazon Star Rating

    4.5

  • Amazon Ratings Count

    1,544 ratings

  • Amazon Last Rating Data Date

    September 4, 2021

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