The Curse of the Mogul

by Jonathan A. Knee and Ava Seave | February 22, 2011 | Business & Money

We live in the age of big Media, with the celebrity moguls telling us that "content is king." But for all the excitement, glamour, drama, and publicity they produce, why can't these moguls and their companies manage to deliver better returns than you'd get from closing your eyes and throwing a dart? The Curse of the Mogul lays bare the inexcusable financial performance beneath big Media's ...

More details for The Curse of the Mogul

  • ISBN #

    9781591843900

  • Page count

    320 pages

  • Publication Date

    February 22, 2011

  • Publisher

    Portfolio

  • Category

    Non-Fiction

  • Genre

    Business & Money

  • Amazon Star Rating

    4.1

  • Amazon Ratings Count

    30 ratings

  • Amazon Last Rating Data Date

    September 3, 2021

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