Ziva Kunda
Ziva Kunda was an Israeli social psychologist and professor at the University of Waterloo known for her work in social cognition and motivated reasoning. Her seminal paper "The Case for Motivated Reasoning", published in Psychological Bulletin in 1990, posthumously received the Scientific Impact Award from the Society of Experimental Social Psychology. Kunda authored the book Social Cognition: Making Sense of People.
Books Ziva Kunda has authored
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Social Cognition
by Ziva Kunda • June 25, 1999 • Computers & Technology
How do we make sense of other people and of ourselves? What do we know about the people we encounter in our daily lives and abo...
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